The Deinfluencer Movement: Redefining Influencer Marketing in the Digital Age
The trend of deinfluencing has become increasingly important as people start to question the messages that influencers and brands promote on social media platforms. The
SocialLadder
A Complete Brand Ambassador Solution
Category: Creator Marketing
3 Trends Shaping the Creator Economy: Rise of Collectives, Entrepreneur Creators, and Live-Streaming
The creator economy is a rapidly growing industry that offers many opportunities for people to turn their passions into successful careers. YouTube, one of the
2023 Creator Economy Trends
Intro Remember when everyone thought influencers and Youtubers were just inflated personalities with no real purpose? They’re having the last laugh now. In 2022 the
Leverage the NCAA’s Revised NIL Policy
Introduction to NIL An overview of the NCAA’s revised NIL policy and how Adidas, Honey Stinger, and Express are leveraging student athlete ambassadors to engage
BeReal: How Chipotle and E.l.f Use Gen-Zs’ Favorite Social App
1. Introduction: With the ever-changing landscape of social media, it can be hard to keep up with the latest trends. But one trend that’s here
case studies
Case Study: How BeatBox Beverages Cultivated an Ambassador Community of Nearly 900 Members
Overview: Started in 2011, BeatBox Beverages has become the #1 US Wine & Ready-to-Drink Cocktail Brand
Case Study: How Great Pet Generated 5000 New Leads
Overview: As the go-to pet source for many pet owners, Great Pet provides access to the
Case Study: Akademos increases UGC by 10X
Akademos Overview: Akademos is an online bookstore and course material management platform that partners with 170+
Case Study: How Submersion Saw 1230% ROI
Overview of Submersion Submersion Festival is an event produced by The Rust Music (NYC) & Aspire
