Category: Brand Community

You’ve probably heard the term “brand community” being mentioned more and more especially as consumers are craving deeper and more meaningful relationships with brands. And

In an age where consumers have access to endless products and services that can be delivered with the touch of a button, brand loyalty is

Consumers no longer wanted to be marketed to. They see through the artifice of branded content and want more relatable, transparent ads. Community marketing makes

A successful brand community strategy focuses on a brand’s relationship with its customers to provide consumers genuine experiences. “Our ability to harness the power of

It’s important to reach your community wherever they are. Right now, more people are online than ever, with users spending an average of 2 hours