Gen Z skips 82% of ads as quickly as possible, which can make it difficult for brands to reach younger audiences. So, how can brands grab the attention of Gen Z? By marketing through student ambassadors. Working with student ambassadors allows brands to connect with other students directly through someone who feels more relatable and […]
Brand ambassador Program
The Ultimate Ambassador Community Building eBook Series
We’ve been working on something big here at SocialLadder, and we’re so excited to share it with you: our ultimate ambassador community eBook series! Whether you’re looking to build a brand ambassador community and not sure where to start, or have already established one and looking to optimize and scale — we’ve got you covered. […]
5 Ways To Build Brand Loyalty In 2021
In an age where consumers have access to endless products and services that can be delivered with the touch of a button, brand loyalty is becoming harder and harder to establish. With so many options on the market, how can your brand ensure that customers keep coming back for more? How can you convert the […]
Advocacy Marketing: Customers are Growth Drivers
What is advocacy marketing? We know how important it is to acquire customers that love your brand. What’s even more important is whether or not that customer is willing to preach positive messages about you to anyone who will listen. Your advocates are driven by their passion for your brand and the desire to share […]
Influencers vs. Ambassadors: Why Choose One?
With the digital interconnectivity of our culture constantly evolving, and consumer trust in traditional advertising rapidly dropping, word of mouth marketing has emerged as one of the most reliable and cost effective ways for a brand to connect with their consumers. Because the results are so dependable, brands have turned to influencer and ambassador community […]
