Word of Mouth Marketing

Instagram marketing has been a reliable tool for DTC brands and B2B companies for as long as the platform has existed. And it’s for good reason. Instagram is a platform that gives brands the ability to connect on a deeper level with their fans as well as to reach new people. In addition, Instagram allowed […]

Today, consumers crave authenticity from brands, and user-generated content (UGC) is the best way to give them just that. This change in consumer behavior is caused by the fact that people don’t trust advertisements like they used to do. But not only that, people don’t trust content created by brands as much either.  76% of […]

TikTok is taking the marketing world by storm. It’s changing the way marketers approach influencer marketing and ambassador programs.  And now, SocialLadder makes it easier than ever to generate branded content on TikTok from your brand ambassadors and influencers and get a clear ROI on your strategy. How does it work? Just like with Instagram, […]

Here, you will learn how to create an affiliate program that works. But first, answer this question: Who are the best marketers? Social media marketers, digital marketers, content marketers..? They are all great, but in reality, the best marketer for any business is a happy customer.  Why? Because people trust others for product recommendations much […]

We are proud to say that SocialLadder is the only brand ambassador management platform that truly gives you a complete view of your word of mouth marketing ROI. And now, we’ve made referral tracking smarter, with our new feature: Deep Links. Deep links are a referral tracking tool specially designed for brand ambassadors and influencers […]