The concept is simple: You have customers. Your customers have friends. Your customers’ friends probably “walk alike, talk alike.” In fact, they most likely like a lot of the same things — clothing, travel, social causes, Instagram posts, events etc. You with me? It’s pretty simple. If your customers like your products, then their friends […]
technology
Imagine That: It’s Not Just About Ticket Sales!
In 2018, Imagine Music Festival was met with a critical decision. Their first option was to continue to power their ambassador program with the same tool they had used historically, an option that was focused solely on ticket sales. Or… Imagine had an opportunity to engage outside-the-box thinking and select a new program that […]
The biggest headliner you’ve never heard of
Think about your group of friends. There’s usually that one person who always seems to be coming up with something to do — picking the restaurant, finding a new destination, or suggesting the next festival to attend. This is the planner — the one who convinces you to do something you may have no idea […]
BREAKING NEWS: Ambassador Programs Drive Results
STUDY SHOWS THAT MORE THAN 80% OF AMBASSADOR SALES ARE TO FIRST TIME BUYERS MYTH: Ambassador programs cannibalize sales. FACT: SocialLadder ambassadors sell 80%+ NEW sales for brand partners. SocialLadder ran a study of two repeat festival partners — Lights All Night, an electronic festival in Dallas, and 515 Alive, a hip-hop festival in Des […]
Export and View Ambassador Submission Location Data in Google Maps
Get acquainted with SocialLadder’s updated Google Map Export feature! We’ve recently overhauled and improved a longstanding SocialLadder feature that allows portal users to view submissions to certain challenge types as map data in Google Maps. Because SocialLadder automatically tracks location data for submissions to these challenge types, each submission can be viewed as a location […]